Make Money With AdSense - Attract the Right People
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Writing Online for Ad Clicks
A lot of people are writing articles for blogs, websites and article machines with the goal of making money from Adsense clicks and affiliate accounts. These intrepid writers churn out articles hoping to tempt web-crawlers to read their work, then click a Google ad or buy something from Amazon or EBay. But writing can become a habit that leads you away from your ultimate goal.
The new article writer usually focuses their attention on familiar topics, topics that interest them personally about which they already own a wealth of information. Next, they segue into obtaining information on topics that interest them and produce articles featuring their own spin on the subject.
People Who Shop Here Are Not Going to Click Your Ads
Who Will Click An Ad
We all like to surf the web for information. In today's economy, many of us are searching for ways to save money. Think about it. someone who is looking to save money, to cut down on spending, is not going to click Google ads that depend on people who want to spend money. If your article suggests that people who love to read can save money by going to the library, those same people will not be buying books from your Amazon account.
Likewise, if you suggest that they go to the town dump in search of home goods, if you promote trash picking or dumpster diving, your readers are not going to be clicking ads that sell anything. You can't make money by attracting cheapskates, freegans, and freeloaders to articles you write about not spending money.
Target Your Audience
The writing bug can lead you down fascinating paths. But think about which path you choose.
History, for example, is a popular subject. History buffs buy books. They scan EBay for things like a tie once owned by Mark Twain or one of Eleanor Roosevelt's old teacups.
Gardeners buy gardening tools, gloves, books, seeds and mail order plants. But if you write an article on how to build a garden for free - you aren't going to attract the big spenders.
Cooks purchase cook books, specialized ingredients, pots, pans, utensils and obscure kitchen gadgetry. A lot of this stuff is available on line. but if you suggest that your readers mooch equipment off elderly relatives who now depend on Meals on Wheels, or hit boxes set in front of people's houses on trash day - once again, common sense tells you that those bums aren't going to help you earn revenue.
the New Dolores Monet
Now, you might check out my articles and say 'wait a minute, Dolores, plenty of your articles appeal to cheapskates and thrift-store freaks. So who are you to tell me how to earn money?'
I'm telling you what not to do because this is what I have been doing and now realize that, while entertaining myself, and hopefully others, maybe providing some useful information or warm fuzzies, maybe getting somebody riled up over a controversial topic - I am not making any money!
Okay, so you write those fascinating but obscure articles. It's great practice. I mean, you need to learn how to write in a manner that appeals to readers. You have to get yourself up to snuff by writing what you know. You learn to research a topic, and glean appropriate information from many sources. You learn where to look for information and how to think of interesting topics. It's a good learning process. Teaching yourself to write articles is great for your brain. Language development and the ability to articulate with the written word develops synapses in your brain and will allow you to function better int he world at large.
Okay, Dolores, so you've spent a lot of time whining about lousy bake sales and bitching abut the threat of giant corporate machines. It's time to move on.
People Buy Stuff
Research what people are buying,not what they avoid buying.
People are spending money and buying products online every day! You need to find out what they are buying and research those subjects. Write up product reviews - investigate several products that have a broad appeal and point out the advantages and disadvantages of each one. You don't have to hawk a particular product because we all look for different qualities and variables in what we buy.
Health, for instance, is a popular topic. Lots of folks are looking for health related products - over the counter medications, natural remedies and the like. It may seem purient to prey on the sick but not every health concern is tragic - you don't have to sell swamp water that pretends to cure cancer.
Home goods, hardware, kitchen equipment, shoes, pet supllies, boooks, stationary, ointments, vitamins, arts and crafts supplies - the list is endless. Write articles that help people decide on which product is most useful to them. there is sometimes too much information out there. If you condense some of this stuff into simple articles you are actually helping people.
Not Just a Shill
You can make money from AdSense and affiliates and still stick to your favorite topics. Just look at those topics and the titles of your articles and put a commercial spin on them. On Hubpages, of course, you can't be totally commercial but you can attract consumers while providing some really useful information.
Think up topics and come up with a title that will guide your research. I'll show you the original title for an article that will not tempt people to click on ads. Then I'll show you the exact same topic given a spin for folks who are interested in buying something related to that particular field of interest. Just send me $29.99 - only kidding. Read on.
CHA - CHING !
Breast Feeding is Free - If a Monkey Can Do It So Can You
or
Breast Feeding - the Best Breast Pump for You
The first title will wind up on page 35,467 on Google and attract women who don't want to spend money. The second article is presented to people who want to breastfeed but are looking to purchase a breast pump.
Mooching Antiques and Valuable Collectibles From Elderly Relatives. You can take that same topic but make it more like Buying Antiques and Collectibles Online, then offer some antiques and collectibles on your EBay capsule.
Instead of the Free Flower Garden (one I wrote for freeloaders like me), switch your appeal away from plant thieves to people who are interested in purchasing garden products online.
It's all starting to make sense. Just remember - you can't make money from freeloaders.
How to Make Money Writing Articles on the Web
- How to Make Money Writing Articles on the Web: Maximise Internet Writing Earnings Using Multiple Inc
To maximise the income from every article written for the Internet, it is necessary to use all of the possible sources of income available to each article.
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Great hub, Dolores. I must admit though, I don't even have Adsense and am not interested in people clicking on ads. I only have one Amazon item on my hubpages and that is the book I wrote, but I don't think people click on that. I guess it's as you say, if your hub is well-written and provides free reading and has good entertainment value, then why will people spend money to buy a book?
LOL, you are right! Writing about saving money does not bring in much money. However, I like saving money and helping others so I will continue to write about it since that is what I enjoy doing.
It's really good advice though, and what I tell my Grade 4's every writing period or when they're working on a summative assessment task, be aware of your target audience
interesting hub, and I dare say you are entirely right!
lol It's just we do a unit of inquiry on persuasion and the target audience features largely in that. It's good when the kidlets apply the knowledge to the rest of their work and it made me think about who my target audience is. It means that you aim your writing at a particular type of person and makes you more versatile. Serious stuff for more seriously-minded people and fun stuff or coarse bawdy humor to those who'll appreciate it. The trick is not to confuse the two, I guess.
Good advice - I'm looking for any advice that will help increase my adsense fomr about 7 dollars a month to a few more ..........
Couldn't you see your way free to write some more , they would be much appreciated, you just have the knack for explaining without all the techie jargon.
Well Dolores, I enjoyed your Hub so much, and 10 thumbs up for your new approach. If we are online, we need to earn money. Besides the fun and enjoyment we have here, money makes us feel worthy!
Since I have changed approach, I started to earn, by getting the clients through my Hubs.
If I do my job for money, I can guarantee the quality, and everybody is happy. If I volunteer, I feel like I am stealing from myself, and usually is not appreciated.
My suggestion: use free advertising for your Hubs, it helped me.
Thanks for making me laugh with free- breast-feeding title he, he, he.
Thumbs up.
I laughed my way through this Hub from beginning to end. Love your sense of humor and your excellent advice. It is all about appealing to a well-defined audience (who has money to spend) if you want those sales, isn't it? Hmmmm, although there might be some sales worth in advertising protective gear on one of the dumpster-diving Hubs. LOL. Thumbs up.
Dolores ..I find this article very true. We are all writing like crazy and probably making 1 cent an hour if we were to really calculate it all out.
Thanks for sharing ...my best to your success!
Dear Dolores ~ I'm glad you found me on Hubpages. I love your writing style and what you have to say. You make me smile and laugh. Yes, I've been writing but only to educate, empower people and get awareness about the healing energy of homeopathy. I'm also looking for ways to get a return on my HOURS of time spent in front of the computer.
Have you checked out my recent Hub?
Maybe we can start something together?
love, Debby, CHOM
thanks for the advice, its really informative.
Delores, Hi! I have a question for you, I am new to this and cannot find the final step anywhere, I go to Amazon for example, find an ad I want to include in my Hub, I highlight it and copy it...then go back to my article to insert it, but where do I insert the code? I don't know where the codes are in my hubpages? Help???
Good advice, delivered with a sense of humour. Our Hub which gets the most hits has the words 'pretty feet' in the title. The Hub is about how to give yourself a pedicure - we had fallen into the trap of telling people how to get something for nothing. But it gets worse: the title attracts people who are really interesting in feet in a way that we don't understand. None of them EVER clicks on a single google ad. So our 'most viewed' Hub makes NO money.
Well, we live and hopefully we learn.
Great info. Well I won't have time to be on the internet. Its planting time. I love the garden and I am in it when ever I can,but I will bookmark. I can use all the help I can find. Thank you for the tips
Are you a professional writer?:-)very good hub,very useful.thanks
wow! This is awesome, beautiful and useful all at the same time. Thanks for the info, it is very obvious, you are a professional keep it up and please continue to teach us so that we learn from you
I appreciated this ideas presented here. Needless to say (and yet I'm saying it, apparently), these are useful ideas for writers. :)
I have read your hubs and really appreciated the content. I am just starting out myself and I think I am finally getting a better idea of what I need to do to increase my followers, hopefully gain more awards and maybe finally get approved for adsense and google. Thank you for the information in your hub. It's very helpful to newbees like me.
One of the things I love about HP is going back through the Hubs of writers I enjoy and finding useful, timeless words and ideas that are just as appropriate today as when they were written, say almost two years ago in this case, Dolores!
This is truly one of those "evergreen" Hubs. For as long as there are sales and marketing endeavors on this earth (I imagine these endeavors are as old as the hills and will survive the demise of some hills), your advice is so sound: Writing in this kind of venue for freeloaders while expecting to earn from ads and product sales doesn't put much cash in the pocket.
Rated up and useful!
What a fabulous article as well as very informational. You have some great insight and suggestions. I would love to see the difference in $ stats once you targeted your articles to "buyers" as opposed to writing about "How to save money".
Thank you so much for such an inspirational piece.
I have the same problem. I still haven't developed the knack of thinking money when I cam writing articles, only after.
Wow - Dolores, a magnificent hub on Adsense! It seems that I need daily "pushing" in this direction. I complain because I do not see any money coming in, then I read an informative hub like yours and say "Ah-ha!" So, thank you my friend - very very good. Rated up.
Dolores, I agree "The new article writer usually focuses their attention on familiar topics, topics that interest them personally about which they already own a wealth of information." - that is what drew me to HubPages in the first place..being able to write Hubs based on the knowledge I have to share with others (i.e. being frugal and saving money). Thanks for writing this Hub.
You make a great point here. If we only write to attract bargain hunters, we aren't going to make any money on Google ads! Thank you for your insight.
So that's what I've been doing wrong! Thanks for the head's up Dolores. Maybe it's not too late to change my strategy. Very entertaining hub, and also very useful.
I absolutely earn more with HP than adsense.



































Hawkesdream Level 2 Commenter 3 years ago
Well put together with plenty of information and food for thought ,Dolores. Must visit your other hubs on this subject.